LinkedIn Video Production for Professional Services Firms

 For organic posts, 60 to 90 seconds is the sweet spot. It's long enough to make a substantive point and short enough to hold attention in a professional feed. For a thought leadership interview with a genuinely compelling speaker, up to two minutes can work — but that's the ceiling for most B2B content. We structure every project to hit the right duration from the brief stage, rather than editing down from something longer.

 LinkedIn accepts MP4 and MOV files up to 5GB, at resolutions up to 4096×2304, with frame rates between 25 and 50fps. For aspect ratio: square (1:1) performs well for interview content; landscape (16:9) suits branded films and event highlights; vertical (9:16) is increasingly used for mobile-first posts. We deliver all three formats from every shoot, along with an SRT caption file.

A single executive interview film — half-day shoot, two-camera setup, professional lighting, edit, colour grade, and three format deliverables — typically starts from around £1,800 to £2,500. A thought leadership series shot over one or two days brings the per-film cost down significantly. We scope every project to the brief before quoting, and we're transparent about what drives cost. Send us a rough idea of what you need and we'll turn around a figure quickly.

Three things: the speaker has something specific to say; the production quality doesn't undermine their credibility; and the first three seconds give someone a reason not to scroll. Most LinkedIn interview video fails on the third point — it opens with a name and job title, which no one cares about before they're already engaged. We advise on structure and opening hooks before every shoot, and we always record multiple takes so the edit has real options to work with.

Yes, the majority of our LinkedIn video work is with specialist B2B firms: consultancies, advisory practices, HR and change management firms, finance teams, and in-house comms teams at mid-size corporates. These are organisations whose senior leaders need to be credible and visible on LinkedIn, and where production quality directly reflects on the firm's reputation.

It depends on the brief, but a well-structured filming day typically produces between four and eight LinkedIn-ready films. If you're filming a series of executive interviews, we can often shoot four or five interviews in a day and deliver them as individual films plus a series highlights cut. We plan the shoot schedule tightly so you get maximum output without it feeling rushed.

 Both, and most of our work is on location at clients' offices or at venues they've chosen. A familiar environment usually produces a more relaxed, authentic interview than a studio. We bring everything needed to make a workplace or meeting room look and sound broadcast-quality. If a studio is the right call for a particular project, we'll tell you, and we can recommend spaces we've worked in before.

For a standard interview film or branded content piece, we aim for a first cut within 10 to 15 working days of the shoot. Turnaround on editing-only projects — where you supply existing footage — is typically 5 to 10 working days. If you have a specific deadline, tell us upfront and we'll let you know whether we can meet it before you commit.

Yes. We offer monthly LinkedIn video retainer packages for B2B firms and professional services teams who want consistent content without managing the production themselves. A retainer typically includes monthly filming days, multiple LinkedIn-ready films per month, thought leadership and culture content, and edits formatted for LinkedIn and other platforms. Retainers are scoped to your team size and content ambitions get in touch with a rough idea of what you need and we will suggest a structure that works